Search Engine Optimization2024-04-22T09:54:37+00:00
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Search Engine Optimization

Search Engine Optimization

2Rivers Media is your Colorado SEO specialist located outside of Grand Junction, Colorado. We offer top organic SEO services, PPC advertising and Google My Business ad and management services. Search Engine Optimization is a long term investment. Executed correctly, it can create exponential growth for your business that is residual, unlike PPC advertising and paid social media ads.

A comprehensive SEO strategy will allow you to hold top rankings in Google Search, receive constant and growing traffic, and engage with interested consumers. This level of SEO is achieved with original content, continuous site maintenance, and precise research. It is the foundation for which successful digital marketing can be built and all starts with your link structure. Get top search engine results for local organic SEO, and PPC advertising.

Quality, affordable SEO marketing in Grand Junction, Colorado.

A websites user experience directly effects its overall SEO score. Sites that are easier to navigate and serve relative content tend to retain customers or readers for longer periods of time. This decreases your bounce rate, which proves your contents worthiness to Google helping you achieve better search results than your competition. Your website should be easily navigable, clearly searchable and supply relevant internal linking and related content. All the stuff that keeps visitors on your website and hungry to explore further.
Quality over quantity is what you want! A backlink is a link created when one website links to another. Backlinks are also called inbound links or incoming links. Backlinks are important to SEO. Backlinks to your website are a signal to search engines like Google that others vouch for your content. The more sites that vouch, the better your content will rank as Google sees it as relative content. Earning backlinks can have a positive effect on a site’s ranking position or search visibility.
Security is everything today! Internet security is something everyone worries about. Browsers, for the most part take care of basic security measure in the form of not letting users visit websites due to questionable security. If you want to avoid that you will want to make sure a SSL certificate (FREE WITH OUR HOSTING PLANS) is installed on your website. Search engines prefer to rank sites that are secure and safe to browse and buy. This added security will also help boost your conversion rates.

Make it mobile friendly! Is your website responsive and MOBILE FRIENDLY? Does your website adapt to the size of the various screens and devices? As our technology and devices change, so do our viewports. Making sure your businesses website design is seen in its best through a mobile responsive design is important.

Your Websites Page Speed Matters! Does your website take more than 3 seconds to load? If it does you have a problem, 53% of people will leave your website if it doesn’t load within those three seconds, meaning your losing customers. Google has indicated site speed is one of the signals used by its algorithm to rank pages. In addition, a slow page speed means that search engines can crawl fewer pages using their allocated crawl budget, and this could negatively affect your indexation.

Make it compelling and mean something! Do you regularly publish helpful, useful articles, videos or other types of media that are popular and well produced? Do you write for actual human beings rather than the search engine itself? Well, you should. Content is KING!

Schema Markup For Google Search Results. We can make your search results appear more attractive by adding Schema markup to the HTML of your pages. This helps to turn your google search results into a rich media playground, adding star-ratings, customer ratings, images, and various other bits of helpful info.

Colorado SEO and PPC advertising services near you.

Contact us if you have any questions regarding SEO or SEM services for your Oklahoma or Colorado business website.

Articles About SEO & Improving Your Local Search Presence.

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“Your website is your businesses lifeline, treat it like one.”

How do I get started with SEO?2023-02-28T23:22:57+00:00

To get started with your SEO marketing campaign, fill out the details on the form found here.

Does Pay-Per-Click affect SEO?2023-03-18T20:22:35+00:00

Directly no, Pay-Per-Click ads do not boost your SEO. However, good traffic from a quality PPC ad campaign can help raise overall traffic and reduce bounce rates which do have a positive impact on your websites SEO.

How do you select keywords for my website?2023-02-28T23:18:16+00:00

2Rivers has an extensive list of keyword research tools that help find keywords that generate traffic, offer the best ROI and are related to your business. We present you with the data that we accumulate and consult with you about which ones to target and why. You can change the keywords you want to track at any time.

How much does SEO and content marketing cost?2023-03-18T20:25:23+00:00

SEO marketing packages at 2Rivers Media start at $400 a month and go up from there based on what your business and website needs are. Ask us about our local, Grand Junction, Colorado SEO packages.

What is a Google My Business connection?2023-02-28T23:17:39+00:00

This Google My Business connection makes sure your business address and website are properly linked to your Google My Business page to give your full authority with Google.

What’s the purpose of having a website blog?2023-03-04T13:30:31+00:00

Blogs help to grow your site and enhance your online visibility. Web pages are assigned a value, and the higher this value is, the more likely Google, BING, DuckDuckGo and other search engines are to show your page at the top of the organic search results. To obtain this, your website needs to produce content that other authoritative websites want to share with their readers. Well written, informative blogs get shared, which generate backlinks, which boosts your domains authority raising your SERP.

Determined by multiple factors, page authority is generally based on how many backlinks a page can generate and how many of those backlinks are quality ones that come from other authoritative websites. While the saying “you get out what you put in” can apply to everything in life, it safe to say that it definitely applies to copywriting for article writing and SEO.

Authoritative websites don’t want to share an article that is a rip off of something else that’s already been written. They want to share content that is original, informative and something that their readers will obtain value from. After all, if they keep sending their customers and website readers to mediocre articles they may end up losing them.

Avoid backlinks to your blog articles from…

  • Websites that generate a lot of spam.
  • And, websites with a low domain authority.

A lot of people dread writing blogs, let alone good ones because they take time (over 1,000 words, and that’s small) or money. This leaves you with a few options.

  1. You can find a copywriting service to do it for you where you may or may not get someone writing it who knows your industry.
  2. Write the articles yourself or in-house. Technically speaking, there is no one who should your industry as well as you and your employees do…
  3. Find a copywriting service that specializes in your industry. While more difficult to find and often times more expensive, this option tends to be your best bet to obtain the quality you need to get content shared online.

So, why are blogs important for your website? To help bolster your online presence and domains authority. Once you achieve this high level, your posts, pages and products will rank at the top much faster than you could have ever expected “as if everything you touch, or write in this case turns to gold”.

If you have any questions about writing blogs for your website, shoot us an email to see how we can help boost your domain authority and bolster your online presence.

How many pages do I get with my website build?2024-04-22T09:42:12+00:00

At 2Rivers, we want to help you figure out how big your website really needs to be. Depending on your website and marketing goals, your website could require more or less pages. More is not always better, and each project is unique. A well designed, intentional website speaks to your consumer, no matter the size. Starter websites will typically contain the following pages (6 – 7).

  • Home
  • About
  • Services/Products
  • Testimonials
  • Contact
  • Privacy Policy
  • Website Accessibility Statement

Depending on your marketing approach, businesses with higher competition may want to invest in SEO, PPC, or Social Media Marketing. If investing in SEO, the size of your website is much more likely to increase.

All websites are designed with best speed, security, and SEO practices to ensure that you get the most of your investment. If you would like to talk about SEO services for your extremely competitive business, don’t hesitate to reach out.

Why does my website need SEO optimization?2023-02-28T23:14:00+00:00

If you don’t have search engine optimization, your website will have to rely on social media, paid ads and other forms of advertising to obtain traffic. With more ads and map searches taking precedence over organic SEO, it’s now more important than ever to rank at the top.

How can we get started with 2Rivers Media?2024-07-08T12:12:09+00:00

Getting started is easy! Contact us for a consultation where we’ll discuss your needs, goals, and how we can help. We’ll then create a customized plan to ensure your website and marketing efforts are aligned with your business objectives.

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